Branding Solutions

Helping businesses build enduring brands that tell compelling stories.

Share your story; win business. Let’s build a brand that lasts.

You need more than just a logo – you need a brand story that resonates and inspires. Your brand is not merely your logo, your color palette, or your typography. Your brand is how your audience perceives your business as a whole. Through careful evaluation, strategic color combination, smart design elements, and consistent tone of voice, your brand will start materializing.

Branding Services

Logo Design

A powerful logo design is the perfect way to set your business apart from the competition and linger in people’s minds. Our professional designers will develop a customized logo for your company that you won’t find anywhere else.

Branding for Beginners

Brand Development

We dive deep with you to answer the questions that matter most to your audience. What gives your company a competitive edge? What is it that makes you worth someone’s time, energy, and money?

Considering a rebrand?

Business Collateral

We design business collateral that captivates audiences with smart visual elements that establish credibility. We create brochures, newsletters, and promotional items that not only look great but also represent your business effectively.

See our Work

Brand Identity

A strong brand identity will stick with your customers. We help you craft a corporate identity that will build trust and resonate with your audience. From your tagline to your brand persona, we’ll help you discover your brand voice.

Learn about Brand Persona

Video Marketing

Video marketing can boost engagement on your website and social media pages. In a world that’s ever-changing, video has been proven to be one of the best tools to implement. We help generate animated explainer videos to get the results you’re looking for.

See our Work

THE BASICS OF BRANDING

Brand Strategy & Equity. Brand strategy refers to what, where, when, and how you will communicate your story. This includes your target audience as well as the platform(s) you’ll use to share information. Consistent, strategic branding leads to a strong brand equity. Brand equity refers to the added value of your company’s products or services.
Defining your Brand. Defining your brand requires you to answer the following questions: What is your company’s mission? What gives your business a competitive edge? How does your audience currently regard your business? What qualities do you want people to associate with your business?
Tell your Brand’s Story. How do you get the word out about your business? We recommend crafting a great logo, detailing key messages, developing a brand persona, coming up with a tagline, and above all, being consistent with your branding efforts.

diverse marketing team meets to come up with a B2C strategy for local business owner to maximize ROI

Branding FAQs

What is the importance of branding?

If your business isn’t equipped with a strong brand, there’s going to be a disconnect between your business and your audience. You want your branding to create awareness and encourage your audience to become loyal customers. A strong brand can communicate your story efficiently while increasing trust.

Is there a difference between brand and design?

Branding and design are each distinct but necessary components toward building a trusted business. Your logo design, website, and promotional items are simply pieces of the puzzle that make up your brand. While visual representation is crucial, it’s not your entire brand. Your brand refers to how people feel about your business.

Why would I hire an agency to design a logo for me when there are free logo generators online?

Considering that your logo serves as the foundation of your brand image, investing in a professional logo design is certainly worth the effort. An online logo generator simply cannot produce the level of creativity, communication, or customization that HighClick will deliver.

As a small business owner, and I rely heavily on word of mouth. Is branding relevant to my business?

Solidifying your brand is essential, no matter how small your business is. We all love word-of-mouth marketing – it’s flattering and free! However, when word of mouth is your only tactic, your audience maintains full control over your story – and one bad experience could hurt business quickly. Having a solid brand that people recognize and trust gives you greater control over your company’s narrative.

Do you only serve Greenville NC businesses?

While we love our hometown of Greenville, NC, we gladly provide professional branding services to businesses anywhere in the United States!

Why should I choose HighClick Media over other brand and design companies?

Creativity is a crucial element of branding, but it doesn’t stop there. We work hand-in-hand with each client to develop a solid strategy for their business while implementing their brand persona. Our storytellers offer ears that listen to your business goals, eyes that see your company’s potential, and hands that cultivate a brand that takes your business to the next level.

Let’s build your brand together!

Branding is undoubtedly one of the most important, core aspects for a successful business. Interested in learning more about how HighClick Media can help you elevate your brand? Don’t be shy. Let’s talk!